Levi’s, London: Craftworkers

 

Location:
Flagship store, London

Project type:
Production, Installation

For the opening of their flagship London store, we worked with Levi’s and a group of influencers to create this unique, interactive in-store display.

Levi’s selected influencers from the creative world, from  DJs to illustrators, poets to set designers. Shoppers could wander around the different interactive exhibits and find out more about these influencers. The effect was a museum-like installation that invited shoppers to get involved, connect with the Levi’s brand, and spend more time in the store.

And Levi’s topped off this hugely successful opening event with a brilliant gig!